Virgin HealthMiles insurance

Thu, 21 Sep 2006

Under the tag line: Ready to take back responsibility for your health, Virgin have released their new HealthMiles Plus health insurance . Brought to the public by Virgin Life Care and Humana (one of the leading insurance companies in the UK, with over 9 million members), the company are pairing individual health insurance with a health rewards program.

The aim of HealthMiles is to provide the motivation and tools to get and remain active. When you need medical coverage, that’s where the PLUS comes in, a tailored individual health insurance package from Humana.

Virgin claim to be aware of how difficult health care can be, and they have provided HealthMiles Plus to make the choice a lot simpler. Allowing the customer (and their families) the ability to choose straightforward package or create a custom package, the package includes great online tools, a network of providers, incentives to get healthy and numerous healthcare benefits.

HealthMiles provides the customer with rewards for making healthy decisions. The more steps you take, the more you get fit, and the more rewards you earn. Virgin urge their customers to take charge of their health, and get rewards for doing it.
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