Helping hand from Bright Grey insurance

Bright Grey, the UK insurance company, have extended their Helping Hand insurance policy service to include family. The comprehensive support package is rumoured to be one of the best on the market.

The Product Director at Bright Grey, Roger Edwards, reportedly commented: We realised that when a plan owner falls ill, is out of work or needs help and support to deal with the situation they find themselves in, this impacts on all the family. That is why we have now made sure our Helping Hand support service is not just limited to our clients, but covers their nearest and dearest too.

He continued: When we launched our Menu Protection plan complete with the Helping Hand service in 2003, we were focused on looking at the real needs of someone who suffers a critical illness . And it was clear to us that these were not just financial . That is why we included Helping Hand in our product at no extra cost and we were right to do so. Four out of every five Bright Grey plan owners who have made a claim have used the specialist support of a personal nurse adviser. Since our launch, some other providers have introduced different support benefits too. This is great news for people taking out protection . But obviously we are keen to keep our competitive edge and remain innovative in the individual protection market place. We also want to continue to offer the best value we can for plan owners. The extension of Helping Hand to include family members achieves this goal. We now offer the most comprehensive support in the market, to not just some, but all of Bright Grey plan owners - and their families too.

Recent reports of a potential decline in NHS performance have driven many consumers to private health insurance .